Every French order,
connected to the pack that ships.
Selling directly to French consumers puts the producer duty on the seller. There is no marketplace in the middle to argue about: the representative question, the eco-organisation membership, the identifier published in your terms and on your site, and the sorting information on the pack all belong to you.
Standard packaging reference €474/year + €150 setup · eco-contributions and marking review separate
✓ Free ✓ Human review ✓ No commitment
Timing depends on document completeness and independent registry and scheme review
The French appointment rule applies to EU and non-EU sellers alike
The trigger written in article L. 541-10-9-1 is establishment in France, not nationality. A company established elsewhere in the EU is covered on the same wording as a company established outside it.
DTC obligations sit across sales, logistics and packaging
The webshop is treated as the quiet channel
No platform checks your identifier, which is exactly why the duty is missed. The register is public and the display duty is explicit.
The 3PL packaging is absent from the inventory
Cartons, mailers, labels, void fill and protective material added at fulfilment belong in the French packaging inventory.
The identifier never reaches the sales terms
The unique identifier belongs in the general conditions of sale and on the website. That is a separate duty from holding it.
Included in the written scope.
- Seller, checkout, contract, destination and fulfilment map
- Representative mandate scope, stream by stream
- Eco-organisation comparison and membership coordination
- Product and shipment-packaging inventory
- Sorting-information and identifier display review, quoted separately
- Annual order, return and volume reconciliation plan
Four controlled steps.
Map the facts
Record the entity, countries, channels, contracts and products relevant to DTC sales.
Separate the streams
Each scheme is assessed independently, with its own eco-organisation and identifier, and assumptions marked for confirmation.
Confirm the written scope
Private fees, exclusions, external costs and client approvals are set out before any work begins.
Maintain authentic evidence
Official documents, filings, invoices and changes remain linked to the entity and stream that produced them.
Frequently asked
Is the duty lighter for a webshop than for a marketplace?
No. If anything the opposite: nothing in the channel checks it for you, and the marketplace-related relief written into French law concerns products whose obligations a France-established platform ensures, which does not describe your own store.
Do we need a French company?
No. The duty is to designate a representative established in France by written mandate, not to incorporate.
Does our 3PL become the producer?
Not automatically. Contracts, ownership, the packaging added and the route to the French customer must be documented.
Can you review our French packaging marking?
Yes, as a separately quoted review after the pack formats, languages and specifications are examined.
Discuss the facts with the team.
Independent private service · human scope review · no third-party outcome promised.
✓ Free ✓ Human review ✓ No commitment